HOW WE HELP PETS GO FROM PLEASANTLY PLUMP TO PERFECTLY PROPORTIONED.
Why don’t over 50% of pet owners recognize that their pet has a weight problem? Because love is blind. So we helped dramatize the issue with pets for whom the struggle is real. And in the process we introduced pet parents to an innovative food that helps their dog or cat lose weight in just 10 weeks—without dieting—simply by changing what’s in their bowl.